I Didn’t Set Out to Build a Marketing Company. I Set Out to Fix a Problem.

I’ve always been a builder.

Creation has been part of who I am for as long as I can remember—whether that meant ideas, videos, or systems. But like most people, I didn’t get to follow that instinct right away. Life pulled me toward responsibility first.

That responsibility turned into building a trucking company that now generates over $2 million per year in sales.
https://blueeyesenterprise.com/

And that experience changed how I see business forever.

What Running a Real Business Teaches You

When you’re responsible for payroll, clients, operations, and growth, theory disappears fast.

You learn very quickly that:

Hope is not a strategy

“More leads” doesn’t mean more revenue

Chaos scales faster than success

I had to figure out how to create stability inside a stressful environment—for myself, my team, and the business as a whole—while still growing.

That forced me to think differently.

The Realization That Shifted Everything

Most business owners aren’t failing because they’re lazy or bad at what they do.

They’re failing because:

Their growth depends on randomness

Their marketing has no system behind it

Their time is constantly being drained by inefficiency

Instead of accepting that, I invested heavily into learning how real growth systems are built—and then I pressure-tested those systems inside my own company.

I didn’t just study this stuff.
I used it to solve my own problems first.

And once it worked, I realized something important:

If this system can create predictability in my business, it can do the same for others.